Kiddylicious began in a dining room in Ealing, West London, in 2009, and is now a global, award-winning, tasty snacks and meals brand for babies, toddlers and pre-schoolers. Kiddylicious was launched, we knew that feeding great tasting food to babies was the key to developing a positive attitude to food in later life but also understood the vital role that snacks play in a child’s early development. We are passionate in our vision that great tasting and nutritious food is the key to developing and educating young palates and that by giving a wide variety of tastes and textures from a young age, children can develop a positive attitude to food for life.